Subscription reporting is the key to growing a SaaS business, but how do you know which analytics platform is right for you? Baremetrics, ChartMogul, and SaaSOptics are three popular solutions to consider.
Read on to learn more about the differences between these platforms in terms of capabilities, ease of use, UI, customer support, and price. This will help you decide which tool fits the unique needs of your SaaS or subscription business.
Baremetrics is a metrics, engagement, and dunning platform built from the ground up for SaaS and subscription companies. The platform’s Smart Dashboards provide a simple and intuitive view of your metrics to drive smarter business decisions.
Besides tracking SaaS metrics, Baremetrics also provides automated capabilities for improving revenue recovery and reducing churn. By giving you the dunning and customer engagement tools you need to take action, you can adopt a data-driven approach to scale your SaaS business.
ChartMogul is a SaaS analytics tool for measuring, understanding, and growing subscription revenue. The platform is primarily focused on providing accurate metrics that can be viewed using data analysis tools and charts.
While ChartMogul has a lot of great visualization features, it doesn’t have as many features for taking action on the data when compared to a platform like Baremetrics. That means SaaS companies will likely need to pair ChartMogul with another platform for automated dunning and revenue recovery.
SaaSOptics is a platform for subscription management, revenue recognition, expense tracking, and SaaS metrics. The platform focuses on B2B SaaS companies that require a wide range of financial reporting capabilities.
However, with so many options comes complexity. In contrast, Baremetrics focuses on the most essential metrics and offers automated features. The result is a much simpler learning curve that reduces the time required to start generating insights.
Compared to ChartMogul and SaaSOptics, Baremetrics offers the most comprehensive set of features essential to growing a subscription business, all in one tool.
|
|
Baremetrics |
ChartMogul |
SaaSOptics |
|---|---|---|---|
|
Focus |
All-in-one growth toolkit for subscription businesses: metrics, analytics, insights, dunning (for revenue recovery), and advanced financial forecasting |
Subscription Analytics |
Financial operations for B2B SaaS companies |
|
Trial length |
14 days |
14 days |
No trial offered |
|
Dunning solutions for revenue recovery |
Comprehensive automated dunning solution (Recover) |
No automated dunning capabilities |
Collections and dunning features are optional add-ons. |
|
Churn Insights |
Cancellation Insights feature shows you the reasons why customer cancel and the revenue lost to each reason |
Churn recognition as it occurs or at the end of the month |
No feature for collecting insights about why people churn. |
|
Reporting |
Smart Dashboards with powerful drag and drop capabilitiesInspiring and intuitive UX and UI |
Visualization options for charts and dashboards (only higher tier plans) |
Financial reporting, metrics, and analytics. |
|
Integrations and data import |
Direct integrations with Stripe, Braintree, Recurly, App Store Connect, Google Play, Shopify Partners, and Chargebee.
Data import from other sources possible via the Baremetrics API or third-party connections. |
Direct integrations with Stripe, Braintree, Recurly, App Store Connect, PayPal, Chargebee, GoCardless, Google Play.
Data import from other sources are possible via their Import API or through their partner SaaSync. |
Integrates with customer relationship management (CRM) platforms, accounting software, payment processors, and more. Many integrations are an add-on. API is available as an optional add-on. |
|
Data segmentation |
Segment by customizable attributes enriched by Clearbit |
Segment by attributes, tags, and filters |
Data slicing and dicing available for some reports. |
|
Forecasting |
Advanced forecasting features automate your financial model, scenario planning, and forecasting using your accounting data and SaaS metrics. |
Forecasting capabilities are limited to Committed MRR forecasting |
Forecasting is not offered. |
|
Support |
Customer support available through live chat and emailWe guarantee a response within five minutes during operating hours (M-F, 9am-5pm CST)Our team also provides account reviews and onboarding of all tools at no additional charge |
Support included for all price tiers |
Support available via email or within the app. |
While all three platforms are built for SaaS and subscription businesses, each one has different strengths and weaknesses depending on what you’re looking for.
ChartMogul offers data analytics and segmentation, but it doesn’t provide many features for taking action on these insights. SaaSOptics has comprehensive features for B2B SaaS companies and might be a bit complicated for small to mid-sized companies.
Baremetrics is an easy-to-use analytics platform that tracks all of the most essential metrics for SaaS and subscription businesses. The platform also goes beyond subscription analytics by providing automated tools for dunning and churn insights, as well as advanced financial forecasting and scenario planning.
Sign up for a free trial to discover how Baremetrics can improve your SaaS business today.