Founders Journey

There are more funding and financing options than ever before. We explore all options for bootstrapped and VC-backed sta...

We were frustrated. When we started Demio, we firmly believed that webinars were the most powerful marketing tool for br...

Intros, a product we launched to great fanfare three months ago, is being shutdown, having never made a single penny and...

This is the Baremetrics Growth Manifesto — the same one that sits in our internal wiki — that we use to guide everyt...

Yesterday I wasn't feeling great, mentally. I had a level of anxiety I hadn't felt in a long time that started in the mo...

Since the beginning of Baremetrics, especially when we started making our data public through Open Startups, I am regula...

It’s pretty clear that when Allen Gannett, CEO and Founder of TrackMaven, wrote his first book The Creative Curve,...

How good are you at converting free trials into paid users? If you’re like most companies, probably not as good as you...

Jack Ma, founder and CEO of Alibaba, attributes the growth of his company to customer feedback. In one interview he said...

As founders, a lot of our identities get wrapped up in our companies. Certainly within our industries, but even to famil...

We all need traffic. Targeted traffic to our sites that’ll convert. SEO, PPC ads, organic social media posts, blog...

A couple of years ago, we were in a hard spot. I had just realized we were mere weeks away from running out of cash and ...

We’ve staked the success of our business, RightMessage, on a big assumption: More relevant, more targeted messaging an...

When you’re just getting started, everything feels like a big deal. Everything. The tinniest things can turn in to hug...

“So… do you want me to come like… talk to other people that I know? Talk to like my lawyer… sort of ...

Given you probably just finished closing your books for 2017, it’s a good time to introduce changes to plan for the co...

Many freelancers dream of making the switch from service provider to product founder. The stability of passive income is...

Where to publish something has become a difficult decision for a lot of businesses. You read so many stories about using...

Can anyone seriously look at the ceiling of the Sistine Chapel and think, Hmm, pretty impressive for a mathematician, bu...

When building a startup, so much emphasis is put on “the product” or even “the customers”. Everything else takes...

I haven’t been writing much lately. Frankly, I’m a bit burned out on the marketing side of things, and traditionally...

We didn’t have much of a website. We didn’t have a pricing page. We didn’t have the ability for people to check...

Last week I hit some sort of boiling point with life and work. July was an incredibly stressful month for me both, perso...

SaaS valuations have been in the epicenter of the hottest and most ambiguous debates among small business entrepreneurs,...

Testimonials are crucial to any business as they provide social validation. They also provide amazing copy for your webs...