The Power of Recommendation: 3 Tips on Creating an Effective Referral Program

January 21, 2022

Positive word-of-mouth acclaim is the most prized form of feedback a business can hope for.Having satisfied users recomm...

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Price Localization Explained: What Is It and How Can Businesses Come Up With a Strategy

January 19, 2022

Competitive pricing is key to succeeding in a global market. There are now an estimated 213 million registered companies...

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5 Best Tools to Manage Your Paid Newsletter

January 17, 2022

There are two types of email subscription lists that marketers can build: free and paid. Free newsletters are great...

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Shopify vs. WooCommerce: the Best Platform for Your Online Shop

January 13, 2022

Merchants looking to set up shop online are faced with an important choice: which ecommerce platform will best serve the...

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Cash Flow Modeling for SaaS: 6 Tools to Use in 2022

January 12, 2022

It’s that time of year, where we make lists of everything that happened in the current year and more lists about next ...

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What Is Optional Product Pricing and How to Use it Successfully

January 10, 2022

Optional product pricing is a pricing strategy whereby the core component of a product is sold for a basic price, and a ...

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How to Identify Customers at Risk of Churn

January 9, 2022

Reducing churn is the single most important thing your SaaS company can do to improve its growth. By some estimates, it ...

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How to Get More from Shopify Analytics

January 6, 2022

With a huge number of analytics options out there for Shopify sellers, it can easily feel like you’re not making the m...

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43 SaaS Conferences To Attend In 2022

January 3, 2022

It seems like every year there are more companies hosting SaaS conferences. You can find them locally, internationally, ...

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The Art of Upselling: How to Charge More Without Alienating Your User Base

December 27, 2021

Nailing the ideal price point for a SaaS product is equal parts art and science.Pricing a SaaS product presents a set of...

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Top 10 Shopify Merchant Pain Points and App Ideas to Solve Them

December 27, 2021

Shopify has overtaken Amazon as the leading home of ecommerce. Its platform and support are unrivaled, making it the bes...

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Product vs. Product Category: The Challenges of Developing “The Next Big Thing” as a SaaS Start-Up

December 20, 2021

Every founder dreams of devising a million dollar idea. An idea that has the potential to change the whole SaaS playing ...

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How To Verify That Your Website Is User-Friendly

December 20, 2021

Websites have been around for so long now that it seems we’ve started taking them for granted. However, they are still...

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What Are T Accounts and Why Do You Need Them?

December 16, 2021

T accounts are one of the primary forms of performing double-entry accounting. They are so named because they are shaped...

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AARRR Metrics Framework: What Is It and How To Use It

December 12, 2021

AARRR is an abbreviation that stands for “acquisition, activation, retention, referral, and revenue”. AARRR, of...

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This Small-Business Retirement Plan Can Really Build Wealth (Or, How to Become a 401(k) Millionaire)

December 12, 2021

This plan isn’t for everyone.If your business struggles to turn a profit, this won’t help. But once you make much mo...

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5 Tools Marketers Can Use to Improve Their Workflow

December 10, 2021

Marketing is key to business success.Think about it. If people don't know about your brand, they'll never buy anything f...

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4 Powerful Tools for Customer Experience Research

December 2, 2021

What do website optimization, product design and content strategy have in common? They should all start with thorough re...

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Shopify Revenue Share: What Shopify Partners Need to Know (2021)

December 1, 2021

Shopify has made it more profitable than ever to sell apps in the Shopify App Store.We’ve already discussed many of th...

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Scenario Planning and Financial Forecasting: A Starter’s Guide

November 29, 2021

Part of being an agile company is anticipating market forces before they happen and having a plan in place to dodge pote...

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How to make a hiring plan that stands up financially

November 25, 2021

As your user base increases month to month, you’ll naturally need more employees. Your customer success teams need to ...

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Shopify Partner Dashboard for App Developers: What Business Metrics You Can Get for Your Shopify App

November 24, 2021

There are some amazing and comprehensive guide books out there for building a Shopify app (including this one from Shopi...

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Bookkeeping vs. accounting vs. controller vs. finance

November 22, 2021

Bookkeeping, accounting, and finance management are all critical to the financial success of your business. However, the...

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11 Tips for Marketing Your Shopify Plugin

November 21, 2021

Congratulations, you’ve built a useful Shopify plugin! Now what? It’s time to start marketing your Shopify plug...

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Successful Shopify Partners Apps To Use in 2021

November 19, 2021

Shopify gambled early and hard on the idea that a community of independent development teams would be able to create a b...

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