Founders Journey

We all need traffic. Targeted traffic to our sites that’ll convert. SEO, PPC ads, organic social media posts, blog...

A couple of years ago, we were in a hard spot. I had just realized we were mere weeks away from running out of cash and ...

We’ve staked the success of our business, RightMessage, on a big assumption: More relevant, more targeted messaging an...

When you’re just getting started, everything feels like a big deal. Everything. The tinniest things can turn in to hug...

“So… do you want me to come like… talk to other people that I know? Talk to like my lawyer… sort of ...

Given you probably just finished closing your books for 2017, it’s a good time to introduce changes to plan for the co...

Many freelancers dream of making the switch from service provider to product founder. The stability of passive income is...

Where to publish something has become a difficult decision for a lot of businesses. You read so many stories about using...

Can anyone seriously look at the ceiling of the Sistine Chapel and think, Hmm, pretty impressive for a mathematician, bu...

When building a startup, so much emphasis is put on “the product” or even “the customers”. Everything else takes...

I haven’t been writing much lately. Frankly, I’m a bit burned out on the marketing side of things, and traditionally...

We didn’t have much of a website. We didn’t have a pricing page. We didn’t have the ability for people to check...

Last week I hit some sort of boiling point with life and work. July was an incredibly stressful month for me both, perso...

SaaS valuations have been in the epicenter of the hottest and most ambiguous debates among small business entrepreneurs,...

Testimonials are crucial to any business as they provide social validation. They also provide amazing copy for your webs...

There can be some really exciting days when you’re building a SaaS company, but the large majority are a slog. Just on...

Founding a company is hard. You’ve got an infinite number of decisions to make while simultaneously trying to catch li...

You likely aren’t, and that’s okay Why are so many entrepreneurs obsessed with, and under the impression that the pr...

Ask any startup founder how things are going and they’ll tell you it’s “going great”. They’ll talk about some ...

Running a company requires very few tools and services, however there are quite a few that do make things much easier an...

For the first year and a half Baremetrics didn’t have a free trial at all. Want to try us out? Money please! 💰 Back...

There are plenty of elaborate financial model templates out there, but the ones I’ve seen come with a key problem: i...

Building a business makes relatively sane humans do some insane things. The past 10 years have been the modern day gold ...

I was putting together a talk this week and was feeling very reflective. I always love reading about what others have le...

“Good morning everyone, I’m going to cut to the chase: We’re running out of money and I need all of you to take a ...