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Why founders need hobbies

May 9, 2018

As founders, a lot of our identities get wrapped up in our companies. Certainly within our industries, but even to famil...

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How founders can write a quality blog post in 1 hour

April 18, 2018

We all need traffic. Targeted traffic to our sites that’ll convert. SEO, PPC ads, organic social media posts, blog...

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How to identify your perfect customer

April 4, 2018

A couple of years ago, we were in a hard spot. I had just realized we were mere weeks away from running out of cash and ...

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5 ways to use personalization to grow your SaaS

March 21, 2018

We’ve staked the success of our business, RightMessage, on a big assumption: More relevant, more targeted messaging an...

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No, that thing is not a big deal

March 14, 2018

When you’re just getting started, everything feels like a big deal. Everything. The tinniest things can turn in to hug...

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How to handle equity at your startup

March 7, 2018

“So… do you want me to come like… talk to other people that I know? Talk to like my lawyer… sort of ...

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How to categorize expenses in a SaaS startup

February 20, 2018

Given you probably just finished closing your books for 2017, it’s a good time to introduce changes to plan for the co...

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ConvertKit: How to go from freelance to founder of a $10M company

February 7, 2018

Many freelancers dream of making the switch from service provider to product founder. The stability of passive income is...

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Why we transitioned from Medium back to our own blog

January 24, 2018

Where to publish something has become a difficult decision for a lot of businesses. You read so many stories about using...

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HotJar: How being a generalist can pay off big time

January 19, 2018

Can anyone seriously look at the ceiling of the Sistine Chapel and think, Hmm, pretty impressive for a mathematician, bu...

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Don’t let personal health take a backseat in your company culture

January 10, 2018

When building a startup, so much emphasis is put on “the product” or even “the customers”. Everything else takes...

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Growth Hacking is Manipulation

December 12, 2017

I haven’t been writing much lately. Frankly, I’m a bit burned out on the marketing side of things, and traditionally...

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How to use demos to get & keep customers

October 19, 2017

We didn’t have much of a website. We didn’t have a pricing page. We didn’t have the ability for people to check...

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Everybody’s winging it

August 16, 2017

Last week I hit some sort of boiling point with life and work. July was an incredibly stressful month for me both, perso...

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How to increase the value of your SaaS business

August 2, 2017

SaaS valuations have been in the epicenter of the hottest and most ambiguous debates among small business entrepreneurs,...

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How we get great testimonials

July 12, 2017

Testimonials are crucial to any business as they provide social validation. They also provide amazing copy for your webs...

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Navigating the long, slow SaaS ramp of death

June 21, 2017

There can be some really exciting days when you’re building a SaaS company, but the large majority are a slog. Just on...

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Being a Solo Founder: Pros, Cons, Tips & Tricks

June 14, 2017

Founding a company is hard. You’ve got an infinite number of decisions to make while simultaneously trying to catch li...

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Let’s be honest about “changing the world”

June 1, 2017

You likely aren’t, and that’s okay Why are so many entrepreneurs obsessed with, and under the impression that the pr...

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Most startups are not “crushing” it

May 17, 2017

Ask any startup founder how things are going and they’ll tell you it’s “going great”. They’ll talk about some ...

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The 67 tools & services we use to run our startup

May 10, 2017

Running a company requires very few tools and services, however there are quite a few that do make things much easier an...

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How we doubled our trial conversion rate with in-app messaging

April 26, 2017

For the first year and a half Baremetrics didn’t have a free trial at all. Want to try us out? Money please! 💰 Back...

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A SaaS financial model you’ll actually update

April 19, 2017

There are plenty of elaborate financial model templates out there, but the ones I’ve seen come with a key problem: i...

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Startups, keep it classy

April 12, 2017

Building a business makes relatively sane humans do some insane things. The past 10 years have been the modern day gold ...

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33 lessons from the trenches of building a million dollar company

March 22, 2017

I was putting together a talk this week and was feeling very reflective. I always love reading about what others have le...

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