Cancellation Insights
Learn why your customers cancel, calculate lost revenue by cancellation reason, and send automated emails to bring customers back.
How it works
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Customer initiates cancellation
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Cancellation form collects reason in email or in-app
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Dashboard identifies trends and focus points for your business
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Automate personalized follow-up emails by cancellation reason
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Reduce churn and win back lost customers
Start collecting insights in minutes
With our drop-in form, you can start collecting cancellation reasons within minutes. Edit, add or remove reasons as you improve the product and grow your company.
Get StartedUse emails to instantly collect reasons in one click
Get up and running in no time. Personalized emails are sent to everyone who cancels their subscription. They can pick one reason and share additional feedback on the thank you screen.
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Capture fresh feedback right in the cancellation process
Embed the fully customizable in-app widget for even more convenient collection of cancellation reason. You can also use a combination of email and in-app widget to capture the maximum amount of cancellation reasons and feedback.
Get StartedPowering some of the most exciting startups in the world
Understand what to focus on next
Which missing features are costing you the most customers? Are your infrastructure efforts reducing churn? Which competitors are costing you the most money? Cancellation Insights can track all of that and more!
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Automatically follow up on each cancellation
Send automated follow up emails based on the reason for cancellation. Offer discounts to come back, schedule phone calls and send personalized messages so you learn even more about your churn.
Get StartedReduce churn and build better products
See results in your MRR with customers who reactivate their subscriptions after follow up email or requested product update.
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Frequently Asked Questions
What Insights will Baremetrics Show About Cancellation?
Cancellation Insights by Baremetrics shows you the specific reasons why customers cancel their subscription and how much revenue you’re losing to each of these reasons.
With this information, teams can make better informed decisions around where they need to focus next in order to improve customer retention. For example, if you know that technical issues are losing you the most revenue, you can invest in product-related resources and improve your churn rates.
How to Prevent Customer Cancellations
The best way to prevent future customer cancellations is to understand why previous customers have cancelled in the past. By gathering these insights and other metrics, you can identify trends around customer pain points and make better strategic decisions.
Why use Cancellation Insights?
Cancelation Insights automatically reaches out to your churned customers to find out why they cancelled. It then calculates the amount of revenue lost to each reason, giving you key insights to where your business needs improvement- no coding or manual emailing required.
Why use Baremetrics?
Growing a subscription business is hard. Baremetrics provides the analytics and insights that teams need to understand performance, uncover growth opportunities, gain insights to cancellations, and make decisions with data-driven confidence.
Cancellation Insights is a $129/month add-on feature to your core subscription.
No matter how many insights you collect, $129/month is all you'll pay.
Get Started- ✔︎ Unlimited number of insights
- ✔︎ Email questionnaire
- ✔︎ In-app questionnaire
- ✔︎ Follow-up emails
- ✔︎ Detailed analytics