Founders Journey
Read about true experiences, challenges, and what the road to success really looks like straight from the team behind Baremetrics.
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Testimonials and Case Studies: How to Use Customer Satisfaction as Your Greatest Marketing Asset
June 27, 2023I don’t know about you, but whenever I’m considering making a significant purchase, the first thing I do is head to the review section.Whether it’s Happy users are your greatest marketing asset....
How to Use the Shopify CLI to Build Shopify Apps
June 27, 2023Shopify CLI helps developers create apps efficiently. Here is a comprehensive guide on how to use Shopify CLI to build your Shopify app.
What Is FinOps and How Can It Help Businesses Scale Their Financial Processes
June 27, 2023In recent years, a new discipline of financial management has emerged in response to cloud technologies and organizations growing reliance on cloud IT Read what Is FinOps (financial operations) and...
Invoice Financing for SaaS Companies: What Is It & How Does It Work?
June 27, 2023It is no secret that in order to grow a SaaS company, business leaders need to consider cash flow. A poor cash flow means limited capital for creating Read and learn more about invoice financing, how...
The Power of Recommendation: 3 Tips on Creating an Effective Referral Program
June 27, 2023This article shares key insights from a Make More mastermind workshop given by Thomas McKinlay in July 2021. Thomas is the Founder of Ariyh, a Referrals are an invaluable instrument in your marketing...
5 Best Tools to Manage Your Paid Newsletter
June 27, 2023There are two types of email subscription lists that marketers can build: free and paid. Free newsletters are great to build brand credibility, In this article, we’ll cover how to make a paid...
Shopify vs. WooCommerce: the Best Platform for Your Online Shop
June 27, 2023Merchants looking to set up shop online are faced with an important choice: which ecommerce platform will best serve their business?For those looking to Shopify and WooCommerce are the two most...
Cash Flow Modeling for SaaS: 6 Tools to Use in 2022
June 27, 2023This article describes cash flow modeling for SaaS businesses, why it is important, and what software can help in the process.
What Is Optional Product Pricing and How to Use it Successfully
June 27, 2023Optional product pricing is a pricing strategy whereby the core component of a product is sold for a basic price, and a menu of complementary services are Is optional product pricing the right...
How to Identify Customers at Risk of Churn
June 27, 2023Reducing churn is the single most important thing your SaaScompany can do to improve its growth. By some estimates, it is up to 25 times cheaper to keep a Reducing churn is a critical step towards...
How to Get More from Shopify Analytics
June 27, 2023With a huge number of analytics options out there for Shopify sellers, it can easily feel like you’re not making the most out of the data you have Here's how you can get more from your Shopify...
SaaS Conferences To Attend
June 27, 2023Looking for SaaS conferences to attend? We've got you covered. Check out this list of SaaS conferences to consider adding to your calendar.
The Art of Upselling: How to Charge More Without Alienating Your User Base
June 27, 2023Nailing the ideal price point for a SaaS product is equal parts art and science. Pricing a SaaS product presents a set of challenges different to that of How can SaaS founders charge more for...
Top 10 Shopify Merchant Pain Points and App Ideas to Solve Them
June 27, 2023This article goes over common Shopify merchant pain points and how you can make money developing apps to solve them.
Product vs. Product Category: The Challenges of Developing “The Next Big Thing” as a SaaS Start-Up
June 27, 2023Every founder dreams of devising a million dollar idea. An idea that has the potential to change the whole SaaS playing field. Not just a new product; the Developing a new product category offers...
How To Verify That Your Website Is User-Friendly
June 27, 2023Websites have been around for so long now that it seems we’ve started taking them for granted. However, they are still a starting point for a lot of Keep security as tight as possible to further...
What Are T Accounts and Why Do You Need Them?
June 27, 2023Wondering what is a T account? Good question. Check out the Baremetrics blog to learn what T accounts are and why you should use them for your business.
AARRR Metrics Framework: What Is It and How To Use It
June 27, 2023AARRR is an abbreviation that stands for “acquisition, activation, retention, referral, and revenue”. AARRR, often called the pirate metrics This article explains the AARRR metrics used by Shopify...
This Small-Business Retirement Plan Can Really Build Wealth (Or, How to Become a 401(k) Millionaire)
June 27, 2023This plan isn’t for everyone. If your business struggles to turn a profit, this won’t help. But once you make much more than you need to cover expenses, Read how small-business retirement plans can...
5 Tools Marketers Can Use to Improve Their Workflow
June 27, 2023Marketing is key to business success. Think about it. If people don't know about your brand, they'll never buy anything from you and you'll go out of Here are five tools that will help you...
Shopify Revenue Share: What Shopify Partners Need to Know (2021)
June 27, 2023Shopify has made it more profitable than ever to sell apps in the Shopify App Store. We’ve already discussed many of the huge updates they’ve announced Shopify has eliminated its revenue share on the...
Scenario Planning and Financial Forecasting: A Starter’s Guide
June 27, 2023Part of being an agile company is anticipating market forces before they happen and having a plan in place to dodge potential pitfalls while taking This article covers how and why you should do...
Shopify Partner Dashboard for App Developers: What Business Metrics You Can Get for Your Shopify App
June 27, 2023There are some amazing and comprehensive guide books out there for building a Shopify app (including this one from Shopify). But in this article, I am This article describes the Shopify Partner...
Bookkeeping vs. accounting vs. controller vs. finance
June 27, 2023Bookkeeping, accounting, and finance management are all critical to the financial success of your business. However, there are some key differences in This article describes and compares important...
11 Tips for Marketing Your Shopify Plugin
June 27, 2023Congratulations, you’ve built a useful Shopify plugin! Now what? It’s time to start marketing your Shopify plugin to convert customers and earn This article explores how to market your Shopify Plugin...