Founders Journey

Optional product pricing is a pricing strategy whereby the core component of a product is sold for a basic price, and a menu of complementary services are. Is optional product pricing the right...

Reducing churn is the single most important thing your SaaScompany can do to improve its growth. By some estimates, it is up to 25 times cheaper to keep a Reducing churn is a critical step towards...

With a huge number of analytics options out there for Shopify sellers, it can easily feel like you’re not making the most out of the data you have Here's how you can get more from your Shopify...

Looking for SaaS conferences to attend? We've got you covered. Check out this list of SaaS conferences to consider adding to your calendar.

Nailing the ideal price point for a SaaS product is equal parts art and science. Pricing a SaaS product presents a set of challenges different to that of How can SaaS founders charge more for...

This article goes over common Shopify merchant pain points and how you can make money developing apps to solve them.

Every founder dreams of devising a million dollar idea. An idea that has the potential to change the whole SaaS playing field. Not just a new product; the Developing a new product category offers...

Websites have been around for so long now that it seems we’ve started taking them for granted. However, they are still a starting point for a lot of Keep security as tight as possible to further...

Wondering what is a T account? Good question. Check out the Baremetrics blog to learn what T accounts are and why you should use them for your business.

AARRR is an abbreviation that stands for “acquisition, activation, retention, referral, and revenue”. AARRR, often called the pirate metrics This article explains the AARRR metrics used by Shopify...

This plan isn’t for everyone. If your business struggles to turn a profit, this won’t help. But once you make much more than you need to cover expenses, Read how small-business retirement plans can...

Marketing is key to business success. Think about it. If people don't know about your brand, they'll never buy anything from you and you'll go out of Here are five tools that will help you...

Shopify has made it more profitable than ever to sell apps in the Shopify App Store. We’ve already discussed many of the huge updates they’ve announced Shopify has eliminated its revenue share on the...

Part of being an agile company is anticipating market forces before they happen and having a plan in place to dodge potential pitfalls while taking This article covers how and why you should do...

There are some amazing and comprehensive guide books out there for building a Shopify app (including this one from Shopify). But in this article, I am This article describes the Shopify Partner...

Bookkeeping, accounting, and finance management are all critical to the financial success of your business. However, there are some key differences in This article describes and compares important...

Congratulations, you’ve built a useful Shopify plugin! Now what? It’s time to start marketing your Shopify plugin to convert customers and earn This article explores how to market your Shopify Plugin...

This article describes some of the most successful Shopify Partner Apps and how they can help you grow your ecommerce business.

Building a Shopify app can be challenging. Unfortunately, things only get more difficult when it comes to running the whole business as a Shopify app This article offers many helpful business tips...

Whether you created your SaaS product to help solve a problem you had or because you wanted some extra income, the truth is that your SaaS business is a Here is an article on what investors look for...

There are some amazing, comprehensive guidebooks out there for building a Shopify app (including this one from Shopify). Consider this the cheat sheet on This article provides helpful hints for...

Shopify is a huge opportunity for developers looking to expand into the micro-SaaS space. The Shopify App Store brings together Shopify app developers and This article goes through the top business...

Customer lifetime value (CLV) is one of the main metrics SaaS companies track to monitor their profitability and growth. CLV is simply the average amount This article explains customer lifetime value...

Following in the footsteps of Amazon, Shopify first began its journey as a simple online shop, selling snowboards. That’s probably not surprising for a This article describes Shopify, LTV, and how...

Net revenue retention (NRR) and gross revenue retention (GRR) are two important metrics. NRR reflects your ability to retain and expand the monthly spend This article describes net revenue retention,...