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Today we’re launching the biggest update in Baremetrics history: we’re expanding our platform to support Braintree and Recurly, in addition to the Stripe support we’ve always had (with more data sources on the way!).
A chapter I didn’t plan on writing
One of the most interesting parts of being an entrepreneur is the constant evolution. So much of my role is just putting things in motion. It’s sort of like pushing a snowball down a hill. Maybe it gets huge. Maybe it crumbles before it gets to the bottom. Maybe it makes it to the bottom then hits a tree and explodes.
The fun part of that is you just don’t know how things will play out. And I think that’s exhilarating.
What we’re launching today is a chapter in our book that I legitimately never planned on when I had the idea for Baremetrics nearly three years ago. The scope of my thinking was just, “I need this thing for my business that uses Stripe, so I’ll just stick to that.” It was going to be a side project to two other SaaS businesses I had at the time.
What I didn’t anticipate was the nerve this would strike with founders. Every founder wants easily accessible insights into their business, and Baremetrics is equipped to do that.
I also didn’t anticipate how much I’d thoroughly love helping other founders. I’ve had thousands of conversations with founders over the years about every facet of business, and if I’m being honest…helping other founders is just plain fun. And really that extends deeper in to our team as a whole…it’s not just me, it’s all of us.
The intersection of those two things puts Baremetrics in a really great spot to serve the needs of a lot more businesses. There’s no reason we can’t help all online businesses. And today marks our first step towards bringing that to fruition.
Using the mission to steer the ship
Our mission is to equip businesses with the tools they need to grow. By providing tools, insights and education with minimal effort on the business’s part, the barrier to making actionable business decisions is lowered dramatically.
Everything we do is driven by this mission. Everything we do needs to positively answer the question, “Does this help businesses grow?” And that mission shouldn’t be limited by data source or business model. That’s really the impetus for our expansion.
Today, we’re launching support for Braintree and Recurly. In the coming weeks and months we’ll also be adding support for PayPal and Chargify, as well as our own API for sending us your data directly.
I’m seriously giddy about getting to meet and help out so many new (to us) businesses. Sign up for a free trial today. And if you have any questions, whether it’s about Baremetrics, business in general or just want to talk about life, please reach out!
