Stripe vs. Zuora: Features, Pricing, Reviews, and More

Lea LeBlanc on February 02, 2021

If you’re looking the best online payment processor, you’ve likely come across options including Stripe and Zuora.

Both power a wide range of companies, but which is the best for your business? 

This article will walk you through a full Stripe vs. Zuora comparison including features, pricing, user reviews, and more.


Stripe vs. Zuora: Features

Both Stripe and Zuora are feature-rich solutions, each one with its own pros and cons to offer.


Stripe’s Features

The most important Stripe features to know about are:

  • Large Ecosystem 
    • The Stripe payment processor is just one part of the Stripe ecosystem, which also includes solutions such as Stripe Terminal (for in-person payments) and Stripe Billing (for subscriptions and invoicing).
  • Rich Developer Toolkit
    • For organizations with the right technical chops, Stripe gives developers the power to put their own touch on payment processing, with tools such as Stripe Elements, Stripe Sources, and Stripe Connect.
  • Wide Range of Payment Options
    • Stripe helps companies take their business international, with support for over 135 currencies. Stripe also supports payment types such as MasterCard, Visa, American Express, Discover, and mobile wallets such as Google Pay and Apple Pay.
  • Integrations
    • Thanks to its popularity, Stripe has many different integrations with third-party services—such as Baremetrics, which gives you smarter analytics and better insights about your Stripe transactions. Get started with a free trial today! 


Zuora’s Features

The most important Zuora features to know about are:

  • Large Ecosystem
    • Like Stripe, Zuora users benefit from a larger ecosystem that includes solutions such as Zuora Revenue (for automating revenue management), Zuora Collect (for automating payment collections), and Zuora Analytics (for building reports and self-service dashboards).
  • Flexibility
    • Zuora offers support for more than 50 different charge models and over 180 different currencies, as well as 20+ payment methods and 30+ payment gateways.
    • No matter how your payment model is structured or how you want to accept payments, Zuora can very likely accommodate your business.
  • Churn Prevention Methods
    • To lessen the chance of involuntary churn when a customer’s payment is declined, Zuora includes automated anti-churn features such as dunning and smart payment retries.


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Stripe vs. Zuora: Pricing

Both Stripe and Zuora have many features to recommend them, but how do the costs of Stripe and Zuora stack up?

Stripe Pricing

Stripe pricing has two different options: the “integrated” and the “customized” pricing model.

Most Stripe customers will go with the integrated pricing model, which is a “pay as you go” option that charges 2.9 percent for every transaction, plus a flat rate of $0.30. For example, you’ll pay a fee of $0.59 to Stripe when you sell a product for $10 ($0.29 + $0.30 = $0.59).

Note the following points when looking at Stripe pricing:

  • Stripe offers a discount to non-profit organizations, which pay a reduced rate of 2.2 percent plus $0.30.
  • The percentage rate increases by 1 percent when handling international credit cards or performing currency conversions.
  • ACH direct debit costs 0.8 percent for each transaction, with a cap of $5.00.
  • Stripe also supports international payment methods such as Bancontact, iDEAL, giropay, Przelewy24, Sofort, and SEPA Direct Debit, with prices starting at $0.80 per transaction.

The “customized” Stripe pricing model is intended for businesses with unique requirements, such as volume discounts, multi-product discounts, and country-specific rates.

Zuora Pricing

At the time of writing, Zuora doesn’t provide information about its pricing model to the general public. Instead, prospective customers are encouraged to “talk to sales.” 

However, several Zuora reviews note issues with the company’s pricing model:

  • On the business software review website G2, Zuora user Paris C. says: “I love Zuora but dislike the cost. I would love it if Zuora had other pricing models that fit small and medium businesses.”
  • Another Zuora reviewer complains that the cost of Zuora is “opaque” and “difficult to understand the cost and time to implement.”
  • A third Zuora user says that the platform is “inflexible when it comes to highly custom requirements—they suggest using their professional services, which makes their entire offering expensive.”

How does your company approach pricing?

Check out these related articles to learn how you can appeal to a wider array of customers and maximize revenue:

Stripe vs. Zuora: Reviews

So far, we’ve discussed Stripe and Zuora features and pricing—but what do customers have to say about these platforms in Stripe and Zuora reviews?

Stripe Reviews

Stripe currently has an average rating of 4.4 out of 5 stars on the business software review website G2, based on 88 Stripe user reviews. One user, an administrator in medical devices, calls Stripe an “awesome product with great integration,” adding:

“We’ve been using Stripe for the past 4 years. It is hands down the easiest platform for online payments from our customers. Immediately after migrating from our old system, 40 percent more customers are completing checkout on our website. In addition to that, payments to our bank are very straightforward and fully integrate with our accounting system. Their back-end-user interface is also good. Giving refunds and collecting payments is really a breeze.”

While most Stripe user reviews are generally positive, some note a few drawbacks of the Stripe platform, including:

  • Challenging integration with third-party software such as QuickBooks.
  • The lack of payment options such as Samsung Pay and Bitcoin.
  • No repaying of the Stripe merchant fee when issuing a refund to customers.

Zuora Reviews

Meanwhile, Zuora currently has an average rating of 3.8 out of 5 stars on G2, based on 221 reviews. User Elizabeth S. says that the platform is “enabling us to scale as a growing start-up” in a 4-star Zuora review, adding:

“The ability to quickly pass through large amounts of usage data for our clients is allowing us to perform billing in a time-effective manner. Once usage data is loaded, it can generate a few clicks and all of the invoices for our client base… The quoting tool that Zuora has integrated with Salesforce is also a huge plus. Our sales team can now easily create nice looking quotes by selecting various product/rate plans through the Zuora/Salesforce quoting tool… However, the onboarding and learning curve is extensive and steep—the training and implementation require a lot of time and attention. For a while, it felt like my sole job was Zuora.”

Although the majority of Zuora reviews are 4 or 5 stars, users mention some common complaints:

  • A challenging learning curve with a large time investment and poor documentation.
  • A buggy and slow user interface.
  • Difficulty creating reports and integrating with other systems.
  • Limited customization options.

Stripe vs. Zuora: The Bottom Line

In the battle of Stripe vs. Zuora, which tool comes out on top?

Stripe is likely the better payment processing solution for the following types of customers:

  • Users who Prefer a Clear Pricing Model
    • Stripe’s pricing model is crystal clear—unlike Zuora, which reviews suggest may be opaque and expensive.
  • Users who are Tech-Savvy
    • For businesses with advanced tech skills, Stripe gives developers the power of many different customization options.

Meanwhile, Zuora is likely the better payment processing solution for the following types of customers:

  • Users with a Subscription Pricing Model
    • Zuora has been purpose-built for businesses that offer subscription-based services. If your business wants to sell items individually, you’ll need to use another service such as Stripe.
  • Users that Need Flexibility
    • By offering support for dozens of different currencies, payment cards, and payment gateways, Zuora can evolve alongside your business as your payment model changes.
    • Zuora also supports a variety of charge models, including flat fee, per unit, volume pricing, discounts and promotions, tiered pricing, overages, and many more.


No matter what your answer is to the question of Stripe vs. Zuora, your business needs a way to monitor and manage your choice of online payment processor.

Luckily for Stripe users, Baremetrics has built a powerful, user-friendly analytics tool that helps capture and uncover insights and trends, enabling you to make smarter, data-driven business predictions and decisions.

Want to learn how Baremetrics can help make you more productive and profitable? Sign up today to start your free trial of the Baremetrics platform.

Lea LeBlanc

Lea is passionate about impactful businesses, good writing, and the stories founders have to tell. When she’s not writing about SaaS topics, you can find her trying new recipes in her tiny Tokyo kitchen.