Founders Journey
Read about true experiences, challenges, and what the road to success really looks like straight from the team behind Baremetrics.
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33 lessons from the trenches of building a million dollar company
June 27, 2023I was putting together a talk this week and was feeling very reflective. I always love reading about what others have learned along their journeys. Since
How we went from weeks of cash left in the bank to profitable in 8 months
June 27, 2023“Good morning everyone, I’m going to cut to the chase: We’re running out of money and I need all of you to take a pay cut.” The team expected nothing. I
Confronting imposter syndrome as a startup founder
June 27, 2023Yesterday morning, my alarm went off at 5:45am and I proceeded to break my cardinal rule of checking email immediately. The first email I had was from
How to transition from customer “support” to customer “success”
June 27, 2023The life of a startup is often reactive rather than proactive. We scale infrastructure only when the current setup is bursting at the seams. We react to
The startup echo chamber is making you deaf
June 27, 2023Being an entrepreneur is a lonely place, especially if you’re the founder/CEO. Sure, you may have co-founders, but the reality is, there’s a lot of weight
Getting out of the startup rat race
June 27, 2023I’m done. I’m tapping out. I’m bowing out of the startup rat race. No, we’re not shutting down Baremetrics. Very much the opposite. I’m just finished
The startup guide to growing your business with Intercom
June 27, 2023If there’s one tool we use at Baremetrics as often as Baremetrics, it’s Intercom. We use Intercom so extensively that sometimes it feels like I’m an
How removing self-serve cancellations saved our business (and why it’s not as evil as you think)
June 27, 2023There may be no topic in the world of business that spurs such impassioned responses than self-serve versus manual cancellation of a subscription. Let’s just say the word “evil” gets tossed around a...
Calculate what feature to build next
June 27, 2023“What feature should we build next?” Ain’t that the question of the year? While that next feature won’t save your business, it’s still important to actually improve your product and create more value...
How a tiny pricing change (not a growth hack) tripled revenues
June 27, 2023After running our SaaS, Snipcart, for two years, it was pricing that disrupted our small team's harmony. It was pricing that triggered our first real argument.
Our system for scoring & prioritizing every marketing idea
June 27, 2023What if you could put a system in place that instantly scores and prioritizes any marketing idea you had? You could focus in on exactly the strategies that are most likely bring you a return on your...
That new feature will not save your business
June 27, 2023As a founder, you ooze optimism. It’s a necessary coping mechanism to deal with the volatile up’s and down’s of creating something out of nothing. But that becomes problematic when you’re still...
Our 7 day launch sequence for announcing anything
June 27, 2023If you launch something on the internet and no one is around to hear it, does it make a sound? I know. Deep. But seriously, how do you launch/release/announce/publish something and make sure people...
How we increased annual upgrades by 30%
June 27, 2023When you’re building a business based on recurring revenue, what you want is predictability. The “recurring” part is a pretty strong measure of that, but getting more of that recurring payment...
Bootstrapped vs. VC: Lessons Learned and You’re Being Silly
June 27, 2023I’ve bootstrapped products and businesses for over a decade. Then, in 2014 I decided to give the VC route a try for Baremetrics (after bootstrapping it
The importance of reflection: How writing monthly updates improves our business
June 27, 2023It’s easy to focus on forward momentum. Looking to the future naturally has an optimistic flair and so we spend more time thinking about it and planning it out. But if we don’t stop to reflect on the...
How to handle major outages & service interruptions
June 27, 2023A month ago we were knee deep in server issues that caused sporadic data issues, outages and performance problems for nearly every customer over the course of a full week. It was intensely...
How to write a startup culture manifesto
June 27, 2023When I hear the words “company culture” my gut reaction is generally to contort my face in some way that conveys “Ewwwwwwww”. It’s just one of those buzz phrases that gets thrown around without...
Embiggening the Mission: We now support Recurly & Braintree
June 27, 2023Today we’re launching the biggest update in Baremetrics history: we’re expanding our platform to support Braintree and Recurly, in addition to the Stripe support we’ve always had (with more data...
Tips for to changing your startup’s domain
June 27, 2023How we migrated from baremetrics.io to baremetrics.com with zero interruption or downtime In 2014 I managed to get our .com for $600 after about 11 months
How to rally your team behind your company mission
June 27, 2023Part of your job as a founder is to unify your team and help them understand and be on board with the mission. You need everyone working towards a common goal, otherwise people will jump ship at the...
How we’re fixing “unlimited” vacation
June 27, 2023It’s a common startup benefit to have a “loose” or “unlimited” vacation policy. “Take all the time off you need!” “We don’t babysit you, take off whenever you need off!” But does anyone actually take...
Is your company really only doing $45,000 per month?
June 27, 2023I got this (unsolicited) email a few weeks ago from a relatively well known investor. It stung, playing right in to my own insecurities and the imposter
Remote Hiring: Our 5-step Interview Process
June 27, 2023You’ve plastered your job listing on every job board and social network known to man. Now comes the fun part: sifting through the hundreds or even thousands of applications. But how? How do you...
The 3 legal agreements we use to hire
June 27, 2023> I learned early on that there are certain things that just aren’t worth my time to research and learn the ins and outs of. Contract minutia is one of those things. For better or worse, it’s part of...