Founders Journey

An onboarding welcome email helps set your new customer up for success. Learn how to write engaging welcome emails by checking out these seven simple tips.

Canny is a bootstrapped, remote-working, profitable team of seven. In the last month, we hit $800K in annual recurring revenue. A lot of how our

Dunning emails can help you recover the revenue you lose when customer payments fail. Learn how to write effective dunning emails with this set of examples.

To boost growth, start with retention.With saturated markets and well funded newbies popping up, competition is fierce. But retention is key to long

I’ve read a bunch of articles about cohort analysis. And to be honest, most of them are boring, unnecessarily technical and not actionable. You shouldn’t

Being a Subscription Video On Demand (SVoD) service, subscribers are the lifeblood of our business. And as we are still, very much, the new kid on the

In a technology driven world, where it feels like consumers are always looking for the next best service or software to jump ship to, reducing churn can

A churn analysis can help you understand which customers are churning, why they're doing so, and how to fix it. Learn how to calculate customer churn here.

I spent over a week talking to founders about how they reduce churn in their SaaS business. Here are the strategies they shared!

In 2018 we launched a product called Baremetrics Intros, which essentially helped companies and investors find each other based on their actual data

Why are customers canceling? How do you reduce churn? Use these strategies to become more indispensable, improve retention, and build a healthier business.

Growth hacking. Growth marketing. Whatever you call it, growth is a key goal for businesses. Some might even say it is the sole aim for most businesses.

tl;dr In the past 6 months I turned down multiple $3-5m offers and failed to close a $5m sale. In the past six years of Baremetrics' existence, I've

Earlier this year I failed to sell Baremetrics for $5m. But I learned a heaping pile of things from that and one of the biggest things I learned about was

I failed to sell Baremetrics for $5m. While failure is 100% a part of success, it's only useful if you learn something. So, here are some of the things I

Contrary to what's pushed in the tech echo chamber, growth is not just about acquisition or optimization. How do you be more strategic about driving growth?

Who doesn't want to be innovative? If you asked a room full of CTOs… not a single hand would go up. But what is product innovation in the first place? The

Looking to build a product people love, sell it the way your customers prefer, and grow your business? You need to invest in customer research.

There are more startup funding and financing options out there than ever before. We explore all options for bootstrapped and VC-backed startups alike.

We were frustrated. When we started Demio, we firmly believed that webinars were the most powerful marketing tool for bringing in leads and sales, but the results for our own webinar campaign were...

Intros, a product we launched to great fanfare three months ago, is being shutdown, having never made a single penny and costing our team months of work.

This is the Baremetrics Growth Manifesto — the same one that sits in our internal wiki — that we use to guide everything we do that's related to growth.

Yesterday I wasn't feeling great, mentally. I had a level of anxiety I hadn't felt in a long time that started in the morning and really persisted through the night. I can't pinpoint it to any one...

Since the beginning of Baremetrics, especially when we started making our data public through Open Startups, I am regularly asked "What is normal?" around

Jack Ma, founder and CEO of Alibaba, attributes the growth of his company to customer feedback. In one interview he said, “I’m not a tech guy. I’m looking