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Josh Pigford

Josh Pigford

Josh is most famous as the founder of Baremetrics. However, long before Baremetrics and until today, Josh has been a maker, builder, and entrepreneur. His career set off in 2003 building a pair of link directories, ReallyDumbStuff and ReallyFunArcade. Before he sold those for profits, he had already started his next set of projects. As a design major, he began consulting on web design projects. That company eventually morphed into Sabotage Media, which has been the shell company for many of his projects since. Some of his biggest projects before Baremetrics were TrackThePack, Deck Foundry, PopSurvey, and Temper. The pain points he experienced as PopSurvey and Temper took off were the reason he created Baremetrics. Currently, he's dedicated to Maybe, the OS for your personal finances.

SaaS Billings: A Guide to Understanding Cash and Profitability in 2022

SaaS revenue is a complex topic that warrants your attention regardless of where you are in your startup’s lifecycle.

Firing

Hire slowly, fire fast When you’re working at a startup, the cost of an under performer is enormous. Besides their sub-par work, and your personal...

Freemium business model

Freemium is a pricing model that allows customers to use a limited version of your product for free, in the hope that they will see value in...

Customer Acquisition Cost (CAC)

There are so many different costs that come with running a business. You need to focus on the costs of manufacturing or delivering a product or...

What is Net Promoter Score?

NPS (or Net Promoter Score) is a powerful metric that helps measure and predict customer loyalty. It was created in 2003 by management consultant...

How to Improve Your Net Promoter Score

If you’re measuring your NPS, you’ll probably want to be improving it too. There’s no real trick to it – to improve customer loyalty, you’ll need to...

Questions to ask when interviewing for a remote position

As a 100% remote team, we’ve had to become great at interviewing and hiring remote candidates. There are an enormous number of people who think...

SaaS Quick Ratio

The Quick Ratio of a SaaS company is the measurement of its growth efficiency. How reliable can a company grow revenue given its current churn rate?...

6 mistakes companies make when calculating MRR

While monthly Recurring Revenue (MRR) is theoretically a simple metric to calculate, it does have some intricacies and edge cases that can trip...

MRR (Monthly Recurring Revenue)

Monthly Recurring Revenue, commonly abbreviated as “MRR” is all of your recurring revenue normalized into a monthly amount. It’s a metric usually...

Failed Payments

Failed charges are low hanging fruit for most subscription companies. The average early stage subscription startup is losing over $1500 per month to...

Startup Insurance

Ah insurance. You’re on the edge of your seat already aren’t you? It may not be fun, and it’s about as exciting as watching grass grow, but having...

Office Space

You’ve got the product, the pricing, and the customers. Now it’s time to hang the proverbial shingle and get some office space right?! Well, maybe.

Getting your first customers

So, you’ve got a product that you’re ready to charge people money for. Awesome! But how do you actually get people to start paying you money?...

How to validate your idea

Validating your idea What is the best method to validate? You’ve undoubtably read a slew of articles on how to validate your business or product. Get...

How to hire for your startup

Rome wasn’t built in a day, or by a single Roman! At some point, you’re going to need to hire an employee, or 5. But hiring can be hard. Where do you...

How to price your SaaS

Pricing your SaaS Figuring out how much to charge folks to use your product is tricky. It’s kind of a dark art in a sense… you have to ask yourself...

Looking at Metrics in a Healthy Way

Metrics, in and of themselves, aren’t terribly interesting. You’d rather be building your product or serving your customers than staring at...

How to put together a startup retreat

No matter if you’re a 100% remote team like Baremetrics or a traditional team with an office, breaking from your typical day to day and really...

Price for the customers you want

Here’s the dealio. A $9/mo customer is an entirely different customer than a $99/mo customer.

Company Perks

Tech companies are known for handing out a wide array of perks to attract and keep top talent. Free food, gyms, childcare, and more.

13 actionable tips for reducing churn & retaining customers

Churn. The archenemy of any subscription company. No metric causes more sleepless nights or thinning hair. It’s the slow leak that regardless of how...

Bulletproof system for getting new customers

Getting new customers can feel like some sort of level 10 black magic. There seems to be no clearcut way to just identify the people who want your...

Stop trying to attain the perfect product

If you are not embarrassed by the first version of your product, you’ve launched too late. – Reid Hoffman That Reid Hoffman quote…money. It will...