Business Academy - Baremetrics | Business Academy (3)

Business Academy

How to determine market size for a product

One of the most important things to know before you even think about turning an idea into a product, is the size of the market you’re going to be...

Business Academy, Running a Business

Business Academy

What is a Chief Technical Officer? A CTO’s Career, Job Duties, Salary, and More

If you live and breathe technology, it makes sense to find a job role where you can actively be part of the tech side of a business. For some, this...

Glossary, Business Academy

Business Academy

Recurring vs. Non-Recurring Revenue

Recurring revenue is the backbone of SaaS and subscription-based companies. At these companies, customers purchase a service on a consistent basis,...

Business Academy, Metrics 101

Business Academy

4 ways to be productive while working remotely

Here at Baremetrics, we boast an entirely remote team…but that doesn’t mean it’s always easy or entirely productive, so we understand how hard it can...

Business Academy, Running a Business

Business Academy

Total Contract Value (TCV)

Total Contract Value is the total value of a contract including fees and recurring revenue for the period defined by the contract. Here’s how you...

Glossary, Business Academy

Business Academy

Chief Financial Officer (CFO)

The chief financial officer (CFO) is responsible for keeping, analyzing, and reporting on all money-related matters for a business. The CFO is also a...

Glossary, Business Academy

Business Academy

Types of customer feedback

Whether you loathe it or love it, customer feedback can help create a better customer profile and lead to strategies that are conducive to better...

Business Academy, Metrics 101

Business Academy

Choosing the right business academy in a digital age

Entrepreneurship does not come with a user manual. Success in business is not a paved road with clear signs, road maps, or a buddy riding shotgun who...

Business Academy, Running a Business

Business Academy

Bootstrapping vs. Funding: Which is better for your company?

The question asked by most founders when it comes to funding a startup is… Should I bootstrap it? Or fund it with a venture capital company? This is...

Business Academy, Starting a Business

Business Academy

Company Growth Rate

According to Paul Graham, VC and co-founder of Y-combinator, if there is one metric every founder should know, it is the company growth rate. The...

Glossary, Business Academy

Business Academy

The Key Tenets of Project Management

Project management. It’s a broad term that can mean many things to many people across various industries. Every company tackles projects in their own...

Business Academy, Running a Business

Business Academy

Churn MRR

Churn MRR is the amount of monthly recurring revenue lost due to customer cancellations. It’s often calculated against MRR to extract a percentage...

Glossary, Business Academy

Business Academy

Build vs. Buy: 5 questions to ask before deciding on custom software development

To build or not to build? That is the question (that most startups face at some point in early stages). Software is vital to the growth and...

Business Academy, Starting a Business

Business Academy

Lead Velocity Rate (LVR)

Lead Velocity Rate is a measure of growth in qualified leads for one month versus a previous reference month. When measured from month-to-month, LVR...

Glossary, Business Academy

Business Academy

How to achieve overnight success in your business

Every day we are bombarded with endless success stories about the latest unicorn startup. From the outside looking in, it’s easy to assume they got...

Business Academy, Starting a Business

Business Academy

Understanding recurring revenue and what it means for your SaaS company

We’re here to tell you that all revenue is good revenue…but there is in fact some revenue that’s far better than others – that’s where recurring...

Business Academy, Metrics 101

Business Academy

How to create a marketing budget for your startup

One of the biggest challenges that startup companies face is the marketing process: how to market, where to market, and what to spend are puzzles...

Business Academy, Starting a Business

Business Academy

3 places to find customers for your business

Ah, customers. They’re the lifeblood of your business. They want you to solve their biggest business pain, and if you really listen, they’ll tell you...

Business Academy, Marketing Success

Business Academy

KPI: Key Performance Indicator

Businesses thrive on data. You need to be carefully tracking everything from the efficacy of your marketing campaigns to how much revenue you’re...

Glossary, Business Academy

Business Academy

Social Media Automation

We’ve previously covered how important social media is for startups. Being on social is a great way to share your brand and company story, interact...

Business Academy, Marketing Success

Business Academy

Lead Generation

Lead generation is the process of attracting prospective customers to your business with the intent of eventually converting them to paid customers.

Glossary, Business Academy

Business Academy

SaaS Business Ideas

If you’re contemplating starting a business, there’s a good chance you’ve considered starting it in the SaaS space. As consumers, we’re familiar with...

Business Academy, Starting a Business

Business Academy

Perfect Pricing: Benchmarks and Best Practices for Setting Pricing Models

Setting your pricing model might be the most important decision you make on launch. Set it too high and you risk losing customers. Set it too low and...

Business Academy, Marketing Success

Business Academy

How to Build a Startup Culture

The mention of startup culture brings to mind both sleep-deprived college students tinkering in a garage and the high-energy futuristic offices of...

Business Academy, Running a Business

Business Academy

Retention Rate

Retention Rate measures the proportion of customers you’ve retained over a specific time period. It’s a metric that’s indicative of your user’s...

Glossary, Business Academy