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Shopify Marketplace Kit: What It Is and How to Use It

February 23, 2022

The Shopify Marketplace Kit is an ecommerce tool that allows developers to sell directly from any platform, instead of g...

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Shopify Markets: What Shopify Partners Need to Know

February 15, 2022

As the ecommerce sector grows in size, it also grows more competitive. One of the best ways to maintain your edge over t...

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What Is Shopify Checkout?

February 11, 2022

Shopify Checkout is Shopify’s native payment gateway. It’s both highly secure and easy to use, which makes it one of...

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How to Measure CX Through These 6 Crucial Customer Experience Metrics

February 6, 2022

Managing the customer journey means understanding context and measuring the right metrics. Customer experience (CX) is a...

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Testimonials and Case Studies: How to Use Customer Satisfaction as Your Greatest Marketing Asset

February 2, 2022

I don’t know about you, but whenever I’m considering making a significant purchase, the first thing I do is head to ...

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How to Use the Shopify CLI to Build Shopify Apps

February 2, 2022

Shopify’s CLI (Command Line Interface) is one of the best tools for building Shopify apps. Shopify CLI helps Shop...

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What Is FinOps and How Can It Help Businesses Scale Their Financial Processes

January 26, 2022

In recent years, a new discipline of financial management has emerged in response to cloud technologies and organization...

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Invoice Financing for SaaS Companies: What Is It & How Does It Work?

January 25, 2022

It is no secret that in order to grow a SaaS company, business leaders need to consider cash flow. A poor cash flow mean...

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The Power of Recommendation: 3 Tips on Creating an Effective Referral Program

January 21, 2022

This article shares key insights from a Make More mastermind workshop  given by Thomas McKinlay in July 2021. ...

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Price Localization Explained: What Is It and How Can Businesses Come Up With a Strategy

January 19, 2022

Competitive pricing is key to succeeding in a global market. There are now an estimated 213 million registered companies...

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5 Best Tools to Manage Your Paid Newsletter

January 17, 2022

There are two types of email subscription lists that marketers can build: free and paid. Free newsletters are great...

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Shopify vs. WooCommerce: the Best Platform for Your Online Shop

January 13, 2022

Merchants looking to set up shop online are faced with an important choice: which ecommerce platform will best serve the...

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Cash Flow Modeling for SaaS: 6 Tools to Use in 2022

January 12, 2022

It’s that time of year, where we make lists of everything that happened in the current year and more lists about next ...

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What Is Optional Product Pricing and How to Use it Successfully

January 10, 2022

Optional product pricing is a pricing strategy whereby the core component of a product is sold for a basic price, and a ...

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How to Identify Customers at Risk of Churn

January 9, 2022

Reducing churn is the single most important thing your SaaS company can do to improve its growth. By some estimates, it ...

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How to Get More from Shopify Analytics

January 6, 2022

With a huge number of analytics options out there for Shopify sellers, it can easily feel like you’re not making the m...

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43 SaaS Conferences To Attend In 2022

January 3, 2022

It seems like every year there are more companies hosting SaaS conferences. You can find them locally, internationally, ...

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The Art of Upselling: How to Charge More Without Alienating Your User Base

December 27, 2021

Nailing the ideal price point for a SaaS product is equal parts art and science.Pricing a SaaS product presents a set of...

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Top 10 Shopify Merchant Pain Points and App Ideas to Solve Them

December 27, 2021

Shopify has overtaken Amazon as the leading home of ecommerce. Its platform and support are unrivaled, making it the bes...

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Product vs. Product Category: The Challenges of Developing “The Next Big Thing” as a SaaS Start-Up

December 20, 2021

Every founder dreams of devising a million dollar idea. An idea that has the potential to change the whole SaaS playing ...

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How To Verify That Your Website Is User-Friendly

December 20, 2021

Websites have been around for so long now that it seems we’ve started taking them for granted. However, they are still...

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What Are T Accounts and Why Do You Need Them?

December 16, 2021

T accounts are one of the primary forms of performing double-entry accounting. They are so named because they are shaped...

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AARRR Metrics Framework: What Is It and How To Use It

December 12, 2021

AARRR is an abbreviation that stands for “acquisition, activation, retention, referral, and revenue”. AARRR, of...

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This Small-Business Retirement Plan Can Really Build Wealth (Or, How to Become a 401(k) Millionaire)

December 12, 2021

This plan isn’t for everyone.If your business struggles to turn a profit, this won’t help. But once you make much mo...

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5 Tools Marketers Can Use to Improve Their Workflow

December 10, 2021

Marketing is key to business success.Think about it. If people don't know about your brand, they'll never buy anything f...

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